The HootBoard Blog
Ideas on community displays, wayfinding, smart cities, and the road to better visitor engagement.

Apr 26, 2022·HootBoard
Introducing the Revamped HootBoard Analytics
Better Insights with the new HootBoard Analytics We have been on our wheels building a fresh and revamped interface for our HootBoard Analytics & oh boy! We are excited to announce its relaunch today. Tracking what is happening on your HootBoard over the multiple usage platforms has now gotten very easy. With the new HootBoard […]

Apr 21, 2022·Bryan
5 Benefits of Smart Digital Signage Software
In today's world, it is no longer enough to simply have a website. The average person spends many hours of their day consuming media on screens, but the majority of those are spent watching TV or streaming video. This means that for most people there are large chunks of time when companies can't reach them […]

Apr 21, 2022·Bryan
Interactive Digital Signage is Changing the Game for Marketers
Digital signage is not a new concept, but the market for digital signage has been exploding in recent years. Downtown destination marketing organizations have been embracing the usage of digital touch screen kiosks in their market areas. Marketing strategies are evolving. The benefits of digital signage are many, but cost and flexibility are two key […]

Apr 14, 2022·Bryan
Why outdoor digital wayfinding signage is important
If you've ever been lost in a large city or unfamiliar place, you know how frustrating it can be to try and find your way around. Outdoor digital wayfinding signage can help reduce that frustration by providing clear and concise directions to where you need to go. Why outdoor digital wayfinding signage is important Outdoor […]

Apr 14, 2022·Bryan
The Benefits of Portable Wayfinding Digital Signage
Portable wayfinding signage is an excellent option for businesses that need to change their sign locations frequently. Portable signs are easy to set up and takedown, making them ideal for businesses that move around often or that have multiple locations. We'll take a closer look at the benefits of using portable signage for your […]

Apr 7, 2022·Bryan
Turn Your Tourism Destination Area Into a Revenue Generator
If your town or city is a tourist destination, then you know the importance of generating revenue from visitors. Tourism is a vital part of many economies, and it's important to find new and innovative ways to bring in money. The travel and tourism industry brings many economic benefits. Here are a few ideas to […]

Mar 31, 2022·Bryan
Indoor Wayfinding Technology: The Basics
Indoor wayfinding technology is a great way to help people navigate in indoor spaces. There are many different types of indoor wayfinding technology, and each has its benefits. In this blog post, we will discuss the different options. We will also list the best practices of indoor wayfinding technology. Finally, we will explain how to […]

Mar 17, 2022·Bryan
Destination Marketing Trends: What to Look Out For in 2022
Destination marketing managers are always looking for the latest trends to help them better serve their tourists. We will be discussing destination marketing trends for 2022. We have identified major trends that we believe DMOs and the travel industry should be aware of. Whether you are working with domestic travel, international travelers, you'll benefit from […]

Mar 10, 2022·Bryan
5 Benefits of Real Time Digital Signage for Interactive Wayfinding
If you're looking for a better way to manage your interactive wayfinding, then you need to consider real-time digital signage. Real-time updates are an important part of the equation, and they can keep people informed immediately about what's going on. This is just one of the many benefits of using this technology! In this blog […]

Mar 3, 2022·Bryan
Event Wayfinding Signage: Guide Visitors Efficiently and Safely
If you're organizing an event, it's important to make sure that visitors can find their way around easily and safely. One way to do this is by using event wayfinding signage. This type of signage is designed to help people navigate through an area, whether it's a large conference or a small trade show. By […]
